eCommerce Management Online Certificate Course
Run Your eCommerce Business
NOW ONLY
£141
Save £85 (38%)OFF RRP £226
Run Your E-commerce Business
E-commerce has been a part of the world’s financial landscape since the mid-1990s. It’s big and it’s getting bigger every day. E-commerce hasn’t replaced brick and mortar stores like some had predicted it would but it is a major part of today’s business world. Learn the skills here to manage your e-commerce business to success.
This course will give you the skills to develop, design, test and successfully run your e-commerce business. It looks at important components such as business plans and marketing while touching upon payment methods, software solutions, security and fraud awareness, and much more. With those topics covered you will have the skills to take your e-commerce business to the next level.
After you complete this E Commerce Management course, you will be able to:
- Describe what the terms e-commerce and m-commerce mean.
- Develop an e-commerce business plan.
- Evaluate e-commerce software options.
- Build an online store with product pages, supporting features, a shopping cart, and an effective checkout process.
- Test, launch, and update your e-commerce site.
- Design engaging, responsive web content.
- Understand e-commerce payment options and choose appropriate options for your site.
- Use appropriate tools to track key e-commerce metrics.
- Identify and optimize supporting e-commerce activities, such as customer service, sales, and inventory management.
- Create a marketing plan with all the essential elements.
- Market your online store using social media and other appropriate channels.
- Use discounts and promotions to market your e-commerce business.
- Understand what security and privacy issues face e-commerce businesses and handle customers’ information accordingly.
- Protect your intellectual property.
- Identify the rules and regulations that will govern your e-commerce businesses.
Course Fast Facts:
- Easy to follow and understand
- Only 6 to 8 hours of study is required
- Unlimited, lifetime access to online course
- Delivered 100% on-line and accessible 24/7 from any computer or smartphone
- You can study from home or at work, at your own pace, in your own time
- Certificate of Completion
Course Delivery
Courses are accessed online via our learning management system by any device including PC, MAC, tablet or Smart Phone.
Recognition & Accreditation
The courses offered by Courses For Success are unique as they are taught in a step by step process enabling students to complete them quickly and easily, so that you can obtain your qualification sooner. All students who complete the course receive a certificate of completion. Courses For Success is committed to high completion rates and therefore 100% student satisfaction.
Session 1: Course Overview
- Learning Objectives
- Pre-Assignment
- Worksheet
Session 2: Getting to Know E-Commerce
- What is E-Commerce? (Part One)
- What is E-Commerce? (Part Two)
- A Brief History
- Why Do Customers Buy Online?
- The Six Models, Part One
- The Six Models, Part Two
- The Six Models, Part Three
The Language of E-Commerce
Session 3: E-Commerce Building Blocks
- What’s Your Goal?
- The E-Commerce Business Plan
- Company Description
- Revenue Model
- Products and Services
- Competitive Analysis
- Organizational Strategy
- Marketing Strategy
- Making Connections
Session 4: Software Options and Solutions
- Looking at the Options
- Options for Your Business
- Test Driving
Session 5: Building Your Online Store
- Your Internet Address
- Overall Site Organization
- Top-Level Page, Part One
- Top-Level Page, Part Two
- Call To Action, Part One
- Call To Action, Part Two
- Navigating Through Your Site
- Search Box
- Menus and Categories
- Building Effective Product Pages
- Sample Pages, Part One
- Sample Pages, Part Two
- Sample Pages, Part Three
- Sample Pages, Part Four
- Shopping Cart Features
- The Checkout Process
- Optimizing Your Checkout Process
- Order Confirmation Page
- Additional Site Elements
- Contact Page
- Frequently Asked Questions
- Testimonials
- Privacy and Information Gathering Policies
- Shipping Options
- Order Information
- Member Information
- Social Media Integration
- Pre-Assignment Review
Session 6: The Finishing Touches
- Testing, Launching, and Updating
- Optimization Tools
- Launching the Site
- Post-Launch Testing
- Split and Multivariate Testing
- Making Connections, Part One
- Making Connections, Part Two
Session 7: Creating an Engaging User Experience
- Designing Engaging Web Content
- Design Do’s and Don’ts
- Making Connections
- Use Dynamic Pages
- Leverage User-Generated Content
- Using Responsive Web Design
- Building Relationships
- Making Connections
Session 8: Transaction Management
- Introduction
- Credit and Debit Cards
- Online Payment Systems
- Mobile Payment Systems
- Digital Cash
- Cash on Delivery or Check by Mail
Session 9: M-Commerce
- The Growth of Mobile Commerce
- Top M-Commerce Retailers
- Strategies for Success
- What Does the Future Hold?
Session 10: E-Commerce Analytics
- Key Metrics
- Overall Site Metrics
- Shopping Cart Metrics
- Tracking Referrers and Keywords
- Tools to Track Data
- E-Commerce Management Tools
- Customer Relationship Management Systems
- Third Party Tools
- A Final Note
- Making Connections
Session 11: Supporting Your E-Commerce Business
- Behind the Scenes Activities
Session 12: Marketing Your E-Commerce Business
- Creating a Marketing Plan
- Cycle Overview
- Looking at the Steps
- Essential E-Commerce Marketing Channels
- Offline Media
- Marketing with Social Media
- Making Connections
- Creating Promotions that Make You Money, Part One
- Creating Promotions that Make You Money, Part Two
- Creating Promotions that Make You Money, Part Three
- Creating Promotions that Make You Money, Part Four
Session 13: Security and Fraud Awareness
- Protecting Your Customers and Your Business
- Building Trust with Customers, Part One
- Building Trust with Customers, Part Two
- Your Responsibilities to Your Business
- Intellectual Property on the Internet
- Fair Use Considerations
- Resources
Session 14: Rules and Regulations
- Trade Rules and Regulations
- Privacy Regulations
- Global Differences
- Case Study
- Making Connections
Session 15: A Personal Action Plan
- Starting Point
- Where I Want to Go
- How I Will Get There
Entry requirements
Students must have basic literacy and numeracy skills.
Minimum education
Open entry. Previous schooling and academic achievements are not required for entry into this course.
Computer requirements
Students will need access to a computer and the internet.
Minimum specifications for the computer are:
Windows:
- Microsoft Windows XP, or later
- Modern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)
MAC/iOS
- OSX/iOS 6 or later
- Modern and up to date Browser (Firefox, Chrome, Safari)
All systems
- Internet bandwidth of 1Mb or faster
- Flash player or a browser with HTML5 video capabilities(Currently Internet Explorer 9, Firefox, Chrome, Safari)
Students will also need access the following applications:
Adobe Acrobat Reader
Courses For Success is a global course platform that started in 2008 with 5 courses, since then we have grown to over 10,000 online courses. As our courses are delivered online via the internet, we sell our courses worldwide.
Our courses span across many categories including Academic, Animal, Beauty, Business, Career, Counseling, Creative & Media, Health & Therapy, Hobbies & Trades, IT, Personal Development, Sports & Fitness.
Some of the companies we work with include Groupon, Living Social, CNN, Entrepreneur, Mashable, Reed UK, Stack Social and many more.
The Personal Success Training Program was developed by Courses For Success to help our customers achieve success. Currently, we are offering this program for FREE with every course or bundle purchase this month. This is a limited time offer! We have received thousands of reviews for this program, please see: Personal Success Training Program Reviews
No, anyone who has an interest in learning more about this subject matter is encouraged to take our course. There are no entry requirements to take this course.
No, you do not require a High School Diploma or to have finished school to study this course, this course is open to anyone who would like to take this course.
This course is provided in English, however, due to the digital nature of our training, you can take your time studying the material and make use of tools such as google translate and Grammarly.
All our courses are accessible online on any device. You may complete them at your own pace and at your own time.
After you have completed the payment, you will receive a confirmation email and tax receipt. You will also receive an email containing your course login details (username and password), as well as instructions on how to access and log in to your course via the internet with any device, please check your junk/spam folder in the event that you do not receive the email.
Providing you have internet access you can start this course whenever you like, just go to the login page and insert your username and password and you can access the online material.
Online learning is easy, if not easier than a traditional academic situation. By studying an online course, the usual boundaries caused by location and time constraints are eliminated, meaning you are free to study where and when you want at your own pace. Of course, you will need to be able to self-manage your time and be organized, but with our help, you’ll soon find yourself settling into a comfortable rhythm of study.
You don't need to be a computer expert to succeed with our online training, but you should be comfortable typing, using the internet and be capable of using common software (such as Microsoft word).
There is no time limit for completing this course, it can be studied in your own time at your own pace. Once you have purchased this course you will have unlimited lifetime access, meaning you can access this course whenever you want.
Individual courses are designed to be completed within 6-8 hours.
If you choose a course bundle, simply multiply the above hours by the number of courses included in the bundle.
For example:
- 2 course bundle is 2 x 6-8 hours = 12-16 hours
- 3 course bundle is 3 x 6-8 hours = 18-24 hours
- 5 course bundle is 5 x 6-8 hours = 30-40 hours
- 10 course bundle is 10 x 6-8 hours = 60-80 hours
All the required material for your course is included in the online system, you do not need to buy anything else.
Yes, all our courses are interactive.
Yes, you will be required to complete a multiple-choice test online at the end of your course, you can do this test as many times as you require.
You will receive a Certificate of Completion that is applicable worldwide, which demonstrates your commitment to learning new skills. You can share the certificate with your friends, relatives, co-workers and employers. Also, include it in your resume/CV, professional social media profiles and job applications.
Wendy Sue Hunt - 5 STAR REVIEW
"If you are considering taking any “Courses for Success”, I would highly recommend it. I have always been a firm believer it’s important to always sharpen your skills. You are never too old to learn more. I found the courses very helpful, interesting and easy to understand.
The term “Courses for Success” helped me in my current position to succeed. After completing the courses, I gave my manager the completion certificates. Recently I received a promotion too."
Valencia Marie Aviles - 5 STAR REVIEW
"I had a very good experience with my course. It has helped me to get multiple jobs and prepared me for almost everything I would need to know. The course was very informative and easy to understand and broken up perfectly to be done in a short amount of time while still learning a good amount! I would recommend Courses for Success to anyone trying to get abs certifications for job advancements, it is well worth it!"
ELENA GRIFFIN - 5 STAR REVIEW
"I have absolutely enjoyed the materials from Courses for Success. The materials are easy to understand which makes learning enjoyable. Courses for Success have great topics of interest which make you come back for more.
Thank you Courses for Success for being part of my learning journey and making education affordable!"
Our completion certificates are very valuable and will help you progress in your work environment and show employers how committed you are to learn new skills, you might even get a promotion.
No, it is not equivalent to a college or university credit.
This course will give you the skills you need to help you obtain employment, but it’s up to you if you get the job or not.
Studying and completing this course will show employers that you have the knowledge in this field, additionally you will gain more confidence in this area of expertise.
The Certificates are valid for life and do not need renewing.
Courses are studied online at your own pace and you are free to study as many or as few courses as you wish, we also offer online course bundles that allow you to save on additional courses so that you may get all the topics related to your training goals in one go.
We accept payments via PayPal, Credit Card, Bank Transfer and Amazon Pay for the USA. For payment plans, we offer Sezzle for USA & Canada, Afterpay for Australia & New Zealand. *For faster transaction Credit Card payments are preferred. Please purchase online via our website course product page or contact us at , to pay via bank transfer.
 |
About this Course |
 |
Run Your E-commerce Business
E-commerce has been a part of the world’s financial landscape since the mid-1990s. It’s big and it’s getting bigger every day. E-commerce hasn’t replaced brick and mortar stores like some had predicted it would but it is a major part of today’s business world. Learn the skills here to manage your e-commerce business to success.
This course will give you the skills to develop, design, test and successfully run your e-commerce business. It looks at important components such as business plans and marketing while touching upon payment methods, software solutions, security and fraud awareness, and much more. With those topics covered you will have the skills to take your e-commerce business to the next level.
After you complete this E Commerce Management course, you will be able to:
- Describe what the terms e-commerce and m-commerce mean.
- Develop an e-commerce business plan.
- Evaluate e-commerce software options.
- Build an online store with product pages, supporting features, a shopping cart, and an effective checkout process.
- Test, launch, and update your e-commerce site.
- Design engaging, responsive web content.
- Understand e-commerce payment options and choose appropriate options for your site.
- Use appropriate tools to track key e-commerce metrics.
- Identify and optimize supporting e-commerce activities, such as customer service, sales, and inventory management.
- Create a marketing plan with all the essential elements.
- Market your online store using social media and other appropriate channels.
- Use discounts and promotions to market your e-commerce business.
- Understand what security and privacy issues face e-commerce businesses and handle customers’ information accordingly.
- Protect your intellectual property.
- Identify the rules and regulations that will govern your e-commerce businesses.
Course Fast Facts:
- Easy to follow and understand
- Only 6 to 8 hours of study is required
- Unlimited, lifetime access to online course
- Delivered 100% on-line and accessible 24/7 from any computer or smartphone
- You can study from home or at work, at your own pace, in your own time
- Certificate of Completion
Course Delivery
Courses are accessed online via our learning management system by any device including PC, MAC, tablet or Smart Phone.
Recognition & Accreditation
The courses offered by Courses For Success are unique as they are taught in a step by step process enabling students to complete them quickly and easily, so that you can obtain your qualification sooner. All students who complete the course receive a certificate of completion. Courses For Success is committed to high completion rates and therefore 100% student satisfaction.
Session 1: Course Overview
- Learning Objectives
- Pre-Assignment
- Worksheet
Session 2: Getting to Know E-Commerce
- What is E-Commerce? (Part One)
- What is E-Commerce? (Part Two)
- A Brief History
- Why Do Customers Buy Online?
- The Six Models, Part One
- The Six Models, Part Two
- The Six Models, Part Three
The Language of E-Commerce
Session 3: E-Commerce Building Blocks
- What’s Your Goal?
- The E-Commerce Business Plan
- Company Description
- Revenue Model
- Products and Services
- Competitive Analysis
- Organizational Strategy
- Marketing Strategy
- Making Connections
Session 4: Software Options and Solutions
- Looking at the Options
- Options for Your Business
- Test Driving
Session 5: Building Your Online Store
- Your Internet Address
- Overall Site Organization
- Top-Level Page, Part One
- Top-Level Page, Part Two
- Call To Action, Part One
- Call To Action, Part Two
- Navigating Through Your Site
- Search Box
- Menus and Categories
- Building Effective Product Pages
- Sample Pages, Part One
- Sample Pages, Part Two
- Sample Pages, Part Three
- Sample Pages, Part Four
- Shopping Cart Features
- The Checkout Process
- Optimizing Your Checkout Process
- Order Confirmation Page
- Additional Site Elements
- Contact Page
- Frequently Asked Questions
- Testimonials
- Privacy and Information Gathering Policies
- Shipping Options
- Order Information
- Member Information
- Social Media Integration
- Pre-Assignment Review
Session 6: The Finishing Touches
- Testing, Launching, and Updating
- Optimization Tools
- Launching the Site
- Post-Launch Testing
- Split and Multivariate Testing
- Making Connections, Part One
- Making Connections, Part Two
Session 7: Creating an Engaging User Experience
- Designing Engaging Web Content
- Design Do’s and Don’ts
- Making Connections
- Use Dynamic Pages
- Leverage User-Generated Content
- Using Responsive Web Design
- Building Relationships
- Making Connections
Session 8: Transaction Management
- Introduction
- Credit and Debit Cards
- Online Payment Systems
- Mobile Payment Systems
- Digital Cash
- Cash on Delivery or Check by Mail
Session 9: M-Commerce
- The Growth of Mobile Commerce
- Top M-Commerce Retailers
- Strategies for Success
- What Does the Future Hold?
Session 10: E-Commerce Analytics
- Key Metrics
- Overall Site Metrics
- Shopping Cart Metrics
- Tracking Referrers and Keywords
- Tools to Track Data
- E-Commerce Management Tools
- Customer Relationship Management Systems
- Third Party Tools
- A Final Note
- Making Connections
Session 11: Supporting Your E-Commerce Business
- Behind the Scenes Activities
Session 12: Marketing Your E-Commerce Business
- Creating a Marketing Plan
- Cycle Overview
- Looking at the Steps
- Essential E-Commerce Marketing Channels
- Offline Media
- Marketing with Social Media
- Making Connections
- Creating Promotions that Make You Money, Part One
- Creating Promotions that Make You Money, Part Two
- Creating Promotions that Make You Money, Part Three
- Creating Promotions that Make You Money, Part Four
Session 13: Security and Fraud Awareness
- Protecting Your Customers and Your Business
- Building Trust with Customers, Part One
- Building Trust with Customers, Part Two
- Your Responsibilities to Your Business
- Intellectual Property on the Internet
- Fair Use Considerations
- Resources
Session 14: Rules and Regulations
- Trade Rules and Regulations
- Privacy Regulations
- Global Differences
- Case Study
- Making Connections
Session 15: A Personal Action Plan
- Starting Point
- Where I Want to Go
- How I Will Get There
Entry requirements
Students must have basic literacy and numeracy skills.
Minimum education
Open entry. Previous schooling and academic achievements are not required for entry into this course.
Computer requirements
Students will need access to a computer and the internet.
Minimum specifications for the computer are:
Windows:
- Microsoft Windows XP, or later
- Modern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)
MAC/iOS
- OSX/iOS 6 or later
- Modern and up to date Browser (Firefox, Chrome, Safari)
All systems
- Internet bandwidth of 1Mb or faster
- Flash player or a browser with HTML5 video capabilities(Currently Internet Explorer 9, Firefox, Chrome, Safari)
Students will also need access the following applications:
Adobe Acrobat Reader
Courses For Success is a global course platform that started in 2008 with 5 courses, since then we have grown to over 10,000 online courses. As our courses are delivered online via the internet, we sell our courses worldwide.
Our courses span across many categories including Academic, Animal, Beauty, Business, Career, Counseling, Creative & Media, Health & Therapy, Hobbies & Trades, IT, Personal Development, Sports & Fitness.
Some of the companies we work with include Groupon, Living Social, CNN, Entrepreneur, Mashable, Reed UK, Stack Social and many more.
The Personal Success Training Program was developed by Courses For Success to help our customers achieve success. Currently, we are offering this program for FREE with every course or bundle purchase this month. This is a limited time offer! We have received thousands of reviews for this program, please see: Personal Success Training Program Reviews
No, anyone who has an interest in learning more about this subject matter is encouraged to take our course. There are no entry requirements to take this course.
No, you do not require a High School Diploma or to have finished school to study this course, this course is open to anyone who would like to take this course.
This course is provided in English, however, due to the digital nature of our training, you can take your time studying the material and make use of tools such as google translate and Grammarly.
All our courses are accessible online on any device. You may complete them at your own pace and at your own time.
After you have completed the payment, you will receive a confirmation email and tax receipt. You will also receive an email containing your course login details (username and password), as well as instructions on how to access and log in to your course via the internet with any device, please check your junk/spam folder in the event that you do not receive the email.
Providing you have internet access you can start this course whenever you like, just go to the login page and insert your username and password and you can access the online material.
Online learning is easy, if not easier than a traditional academic situation. By studying an online course, the usual boundaries caused by location and time constraints are eliminated, meaning you are free to study where and when you want at your own pace. Of course, you will need to be able to self-manage your time and be organized, but with our help, you’ll soon find yourself settling into a comfortable rhythm of study.
You don't need to be a computer expert to succeed with our online training, but you should be comfortable typing, using the internet and be capable of using common software (such as Microsoft word).
There is no time limit for completing this course, it can be studied in your own time at your own pace. Once you have purchased this course you will have unlimited lifetime access, meaning you can access this course whenever you want.
Individual courses are designed to be completed within 6-8 hours.
If you choose a course bundle, simply multiply the above hours by the number of courses included in the bundle.
For example:
- 2 course bundle is 2 x 6-8 hours = 12-16 hours
- 3 course bundle is 3 x 6-8 hours = 18-24 hours
- 5 course bundle is 5 x 6-8 hours = 30-40 hours
- 10 course bundle is 10 x 6-8 hours = 60-80 hours
All the required material for your course is included in the online system, you do not need to buy anything else.
Yes, all our courses are interactive.
Yes, you will be required to complete a multiple-choice test online at the end of your course, you can do this test as many times as you require.
You will receive a Certificate of Completion that is applicable worldwide, which demonstrates your commitment to learning new skills. You can share the certificate with your friends, relatives, co-workers and employers. Also, include it in your resume/CV, professional social media profiles and job applications.
Wendy Sue Hunt - 5 STAR REVIEW
"If you are considering taking any “Courses for Success”, I would highly recommend it. I have always been a firm believer it’s important to always sharpen your skills. You are never too old to learn more. I found the courses very helpful, interesting and easy to understand.
The term “Courses for Success” helped me in my current position to succeed. After completing the courses, I gave my manager the completion certificates. Recently I received a promotion too."
Valencia Marie Aviles - 5 STAR REVIEW
"I had a very good experience with my course. It has helped me to get multiple jobs and prepared me for almost everything I would need to know. The course was very informative and easy to understand and broken up perfectly to be done in a short amount of time while still learning a good amount! I would recommend Courses for Success to anyone trying to get abs certifications for job advancements, it is well worth it!"
ELENA GRIFFIN - 5 STAR REVIEW
"I have absolutely enjoyed the materials from Courses for Success. The materials are easy to understand which makes learning enjoyable. Courses for Success have great topics of interest which make you come back for more.
Thank you Courses for Success for being part of my learning journey and making education affordable!"
Our completion certificates are very valuable and will help you progress in your work environment and show employers how committed you are to learn new skills, you might even get a promotion.
No, it is not equivalent to a college or university credit.
This course will give you the skills you need to help you obtain employment, but it’s up to you if you get the job or not.
Studying and completing this course will show employers that you have the knowledge in this field, additionally you will gain more confidence in this area of expertise.
The Certificates are valid for life and do not need renewing.
Courses are studied online at your own pace and you are free to study as many or as few courses as you wish, we also offer online course bundles that allow you to save on additional courses so that you may get all the topics related to your training goals in one go.
We accept payments via PayPal, Credit Card, Bank Transfer and Amazon Pay for the USA. For payment plans, we offer Sezzle for USA & Canada, Afterpay for Australia & New Zealand. *For faster transaction Credit Card payments are preferred. Please purchase online via our website course product page or contact us at , to pay via bank transfer.
We provide a 7 Day Money Back Refund on all Courses
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Course Summary
| Course ID: | CFS03ECM |
|---|---|
| Delivery Mode: |
Online |
| Access: | Unlimited Lifetime |
| Time: | Study at your own pace |
| Duration: | 6 - 8 Hours |
| Qualification: | Certificate |
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