Social Media Marketing Online Bundle, 5 Certificate Courses

Learn the Basics of Social Media Marketing

Social Media Marketing Online Bundle, 5 Certificate Courses

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Learn How to use Social Media for Marketing - 5 Courses in this Bundle

  1. Social Media Marketing

  2. Working Smarter: Using Technology to Your Advantage

  3. Social Selling for Small Businesses

  4. Internet Marketing Fundamentals

  5. Building a Brand on Social Media

1. Social Media Marketing: Learn the Basics of Social Media Marketing

Social media is a staple of modern life. It is so enmeshed in the way that we communicate that companies have little choice but to engage social media as part of their marketing strategy. Before implementing any social media strategies, you should take the time to understand the benefits as well as the risks of using different social media platforms to reach current and potential customers.

With our "Social Media and Marketing" course, you will discover the specifics of how to effectively use social media marketing and its pros and cons.

Key Learning Objectives

  • Understand different social media platforms
  • Identify audience
  • Monitor and measure performance
  • Consider pros and cons before making decisions

2. Working Smarter: Using Technology to Your Advantage: Learn How To Use Technology To Your Advantage

Technology is supposed to make life easier and simpler, but most managers find themselves cleaning up the messes caused by too many gadgets. This course is about using technology to work smarter, not harder.

In this course, you’ll learn how to use technology to your advantage. Computers, various types of applications, software purchases, technical training, IT budgets, security, privacy, usage policies, ergonomics, instant messaging, and telecommuting are all covered.

Key Learning Objectives

  • Make your workplace a technology-friendly place.
  • Make the most of computers, telephones, instant messaging, e-mail,
  • contact management applications, and scheduling software.
  • Communicate better with the IT department.
  • Make the best software and training choices.
  • Set an IT budget.
  • Set expectations and responsibilities for security and privacy.
  • Keep employees safe and healthy.
  • Develop and implement a system usage policy.
  • Implement policies for dealing with company property.
  • Decide whether or not employees should telecommute.
  • Make telecommuting work.
  • Deal with workplace rage.
  • Address technological issues.

3. Social Selling for Small Businesses: Learn How Social Media Will Help You Grow and Sustain Your Business

If you want to position your business as an industry leader, or just build up leads for potential sales, you must have a strong presence on social media – it can’t be overlooked. Social media is where a large percentage of customers spend a great deal of their online time, whether it’s looking for information or deals. If you are there, and positioned correctly on multiple platforms it will speak well for your business. This entrepreneurship course will show you how to use social selling via social media to the best benefit.

Social selling isn’t just a fad or the latest approach to selling that businesses need to adopt. It’s a result of the massive integration of social media in how we conduct our lives. Sales professionals understand they can connect to and leverage these habits. This course is designed for entrepreneurs and sales professionals to learn how to function in that space.

In this course, we’re going to explore how social selling is an essential requirement for sales teams, and how the relationships that are created and nurtured within social media will help you grow and sustain your business. We’ll also learn how to apply specific techniques to connect with your audience and potential fans in the social space.

Key Learning Objectives

  • Describe the attributes of social selling.
  • Explore how social selling can generate results for your small business.
  • Apply social selling strategies to create relevance in social media.
  • Understand the power of leveraging different social media platforms in social selling.
  • Measure your social selling results.

4. Internet Marketing Fundamentals: Gain the Skills required to Market Your Business Online

Marketing has changed dramatically over the last decade. Marketing is all about communicating, and the Internet has completely changed the way people communicate. The Internet is a marketer's dream come true, especially with Social Media, as you have a low cost marketing tool that can reach a large audience.

Internet Marketing Fundamentals will provide you with a great set of skills to market your business online. Content is the king of Internet marketing, and your will need to know how to utilize your great content. If you want your business to grow then you need to understand Internet Marketing Fundamentals.

Key Learning Objectives

  • Know how to conduct market research
  • Develop a workable internet marketing campaign
  • Recognise your target market
  • Understand your brand
  • Grasp SEO and website characteristics
  • Find and capture leads

5. Building a Brand on Social Media: Learn the Basics of Social Media Branding

Social Media is now firmly embedded in our cultural psyche and our corporate way of life. You can get a grip on the best ways to exploit various social media platforms with this comprehensive course.

In this course you will look at various social media platforms and how they can be melded into your business to promote your brand. Along the way you will learn how to decide who your audience is, how to handle negative feedback as well as how to develop a complete social media plan.

Key Learning Objectives

  • Define terms related to social media branding.
  • Create a strategy for your social media brand.
  • Describe various social media platforms and identify what platforms fit your brand.
  • Communicate effectively over social media.
  • Deal with negative feedback and criticism.
  • Create a social media playbook to guide brand ambassadors.
  • Evaluate your brand strength and revise your strategy.

Receive Lifetime Access to Course Materials, so you can review at any time.

For comprehensive information on units of study click the units of study tab above.

This is an incredible opportunity to invest in yourself and your future, sharpen your training skills and learn what it takes to create your own success with Courses For Success Today!

Course Fast Facts:

  1. All courses are easy to follow and understand
  2. Only 6 to 8 hours of study is required per course
  3. Unlimited lifetime access to course materials
  4. Study as many courses as you want
  5. Delivered 100% on-line and accessible 24/7 from any computer or smartphone
  6. You can study from home or at work, at your own pace, in your own time
  7. Certificates

Course Delivery

Courses are accessed online via our learning management system by any device including PC, MAC, tablet or Smart Phone.

Recognition & Accreditation

The courses offered by Courses For Success are unique as they are taught in a step-by-step process enabling students to complete them quickly and easily, so that you can obtain your qualification sooner. All students who complete the course receive a certificate of completion. CoursesForSuccess is committed to high completion rates and therefore 100% student satisfaction.

Receive Lifetime Access to Course Materials, so you can review it at any time

The Social Media Marketing Online, 5 Course Bundle includes the following courses, below is a summary of each course: 

Course 1 - Social Media Marketing Online Certificate Course

 Module One: Getting Started

  • Workshop Objectives

 Module Two: Facebook

  • Pros / Cons
  • Likes / Comments
  • Posts / Links
  • Tracking and Measurement
  • Case Study

 Module Three: YouTube

  • Pros / Cons
  • Channel
  • Content and Voice
  • Tags and Measurement
  • Case Study

 Module Four: Twitter    

  • Pros/ Cons
  • Voice
  • Tags and Links
  • Tracking and Measurement
  • Case Study

 Module Five: LinkedIn

  • Pros / Cons
  • Optimize Search in Profile
  • Groups and Links
  • Tracking and Measurement
  • Case Study

 Module Six: TikTok

  • Pros / Cons
  • Advertisement Types
  • Tracking and Measurement
  • Content
  • Case Study

 Module Seven: Pinterest

  • Pros/ Cons
  • Pins and Boards
  • Traffic and Links
  • Tracking and Measurement
  • Case Study

 Module Eight: Tumblr

  • Pros / Cons
  • Posting and Conversation
  • Links
  • Tracking and Measurement
  • Case Study

 Module Nine: WhatsApp

  • Pros / Cons
  • Account Set-Up
  • Major App Features    
  • Advertising
  • Case Study

 Module Ten: Snapchat

  • Pros / Cons
  • Audience
  • Ads
  • Tracking and Measurement
  • Case Study

 Module Eleven: Instagram

  • Pros / Cons
  • Niche and Quality
  • Hashtags
  • Tracking and Measurement
  • Case Study

 Module Twelve: Wrapping Up

  • Words from the Wise    
  • Lessons Learned

Course 2 - Working Smarter: Using Technology to Your Advantage Online Certificate Course

 Session 1: Course Overview

  • Learning Objectives
  • Pre-Assignment

 Session 2: Technology-Friendly Workplace

  • Tips and Tricks
  • Tips for Employees, Part One
  • Tips for Employees, Part Two
  • Tips for Managers
  • Ten Easy Ways to Use Technology to Make Work Fun
  • Acme Consulting, Scenario One
  • Scenario Two
  • Scenario Three
  • Scenario Four

 Session 3: Conquering Computers

  • Setting Expectations
  • Upgrading Software
  • Stretch!
  • Staying Focused
  • Case Study, Part One
  • Case Study, Part Two
  • Have Fun With It!

 Session 4: Communicating with the IT Dept.

  • Communicating with IT, Part One
  • Communicating with IT, Part Two
  • Communicating with IT, Part Three

 Session 5: Choosing Software Wisely

  • The Three-Step Process
  • Step Two: Evaluating the Software, Part One
  • Step Two: Evaluating the Software, Part Two
  • Step Three: Making the Purchase
  • About Upgrading
  • Upgrading Checklist
  • Acme Consulting, Part Two
  • Case Study: Tom’s Options
  • Questions

 Session 6: Technical Training

  • Types of Training
  • Training Tip

 Session 7: Setting an IT Budget

  • Budget Basics
  • Step One: Preparing a Draft
  • Costs to Consider
  • Step Two: Looking at Reality
  • Step Three: Finalizing the Budget
  • An Alternative Approach
  • The Shrinking Budget

 Session 8: Security and Privacy

  • An Employee’s Rights
  • Doing Your Part
  • An Employer’s Rights

 Session 9: Uncontrolled vs. Controlled Networks

  • Two Network Types
  • Uncontrolled Networks
  • Controlled Networks
  • About Restricting Internet Access

 Session 10: Ergonomics

  • What is Ergonomics?
  • Stretch!

 Session 11: System Usage Policies

  • What is a System Usage Policy?
  • Topics to Cover
  • Tips for Success
  • Sample Internet, E-Mail, and Computer Usage Policy
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 2
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 3
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 4
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 5
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 6
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 8
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 9
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 10
  • Acme Consulting, Part Three
  • Scenario Two
  • Scenario Three
  • Scenario Four

 Session 12: Taking Care of Company Property

  • Basic Rules of Etiquette
  • The Employee’s Role
  • Making Connections

 Session 13: Time-Saving Tools

  • E-Mail Applications
  • Tips and Tricks
  • E-Mail Etiquette
  • A Word about Attachments
  • Scheduling Applications
  • Tips and Tricks
  • Contact Management Applications

 Session 14: Telephone Etiquette

  • Basic Tips
  • Voice Mail
  • Leaving Messages

 Session 15: Instant Messaging

  • Instant Messaging Etiquette
  • Understanding Acronyms

 Session 16: Telecommuting

  • What is Telecommuting?
  • Possible Disadvantages
  • Preparing for Telecommuting
  • Tips and Tricks
  • A Resource Checklist
  • Other Notes
  • To Telecommute or Not to Telecommute
  • Scenario Two
  • Scenario Three
  • Scenario Four
  • Scenario Five

 Session 17: Workplace Rage

  • Preventing Workplace Rage
  • A Manager’s Responsibilities

 Session 18: It’s Not Working!

  • Introduction
  • Scenario One
  • Scenario Two
  • Scenario Three
  • Scenario Four
  • Scenario Five

 Session 19: Policies and Procedures Checklist

  • A Policies and Procedures Checklist

 Session 20: A Personal Action Plan

  • Starting Point
  • Where I Want to Go
  • How I Will Get There

Course 3 - Social Selling for Small Businesses Online Certificate Course

 Session 1: Course Overview

  • Learning Objectives
  • Pre-Assignment

 Session 2: Defining Social Selling

  • It Is What It Is
  • The Relationship Between Social Media and Sales Professionals
  • Pre-Assignment Review, Part One
  • Pre-Assignment Review, Part Two
  • Pre-Assignment Review, Part Three
  • Getting Clear
  • What’s Your Purpose?
  • Case Study

 Session 3: Doing Your Research

  • Who Will You Connect With? Part One
  • Who Will You Connect With? Part Two
  • Why Do You Want To Connect With Them?
  • How Will You Connect and Engage?
  • Making Connections
  • Making It Work
  • What Do You Need?
  • The Changing Marketplace

 Session 4: Building Relationships

  • Who Do You Know?
  • What It’s All About
  • Expanding Your Circle
  • Other People’s Content
  • Making Connections
  • Blog Post: Think You Can Ignore a Cracked or Pitted Windshield?
  • Question

 Session 5: Sharing Content

  • Being Relevant
  • Making Connections
  • Helping Your Sales Team Flourish
  • What About You?
  • Defining Yourself
  • Coaching Your Team
  • Listen and Learn
  • Case Study
  • Getting in Touch

 Session 6: Leveraging Technology

  • Diving In
  • Social Platforms – LinkedIn
  • Getting Started, Part One
  • Getting Started, Part Two
  • Getting Started, Part Three
  • Getting Started, Part Four
  • Social Platforms – Twitter
  • Knowing When You’re There
  • Summary
  • Social Platforms – The Beauty of Pictures, Part One
  • Social Platforms – The Beauty of Pictures, Part Two

 Session 7: Measuring the Results

  • Measuring Social Media, Part One
  • Measuring Social Media, Part Two
  • Your CRM

 Session 8: Keep Going Forward

  • Keep Moving
  • Making Connections, Part One
  • Making Connections, Part Two

 A Personal Action Plan

  • Starting Point
  • Where I Want to Go
  • How I Will Get There

Course 4 - Internet Marketing Fundamentals Online Certificate Course

 Module One - Getting Started

Module Two - SWOT Analysis in Marketing

  • Strength
  • Weaknesses
  • Opportunities
  • Threats

Module Three - Marketing Research

  • Consume all media
  • Find the right price
  • Product development and improvement
  • Identify your target audience

Module Four - Real Time Marketing

  • Dynamic Content
  • Engagement builds followers
  • Constant readiness
  • The time, the place, the media

Module Five - Brand Management

  • Every interaction counts
  • Consistent through all media
  • Unique qualities
  • Needs to be actively managed

Module Six - Social Media (Part 1)

  • You are building a community
  • A personal touch
  • Brand champions
  • Make it easy to share

Module Seven - Social Media (Part 2)

  • Content is King
  • Blog and interact
  • Webinars
  • Constant monitoring

Module Eight - SEO Basics

  • Relevant and original content
  • Keywords
  • Value proposition
  • Linking

Module Nine - Website Characteristics

  • SEO Optimisation
  • Landing page
  • Analytics
  • Mobile and tablet friendly

Module Ten - Capturing Leads

  • Lead management and generation
  • Give something away
  • Quality vs Quantity
  • Capture repeat customers

Module Eleven - Campaign Characteristics

  • Tailored for your audience
  • Use powerful words
  • The 4 W's of a campaign
  • Monitor and tweak

Module Twelve - Wrapping Up

Course 5 - Building a Brand on Social Media Online Certificate Course

 Session 1: Course Overview

  • Learning Objectives
  • Pre-Assignment
  • Pre-Course Assessment

 Session 2: Defining the Terms

  • What is Branding?
  • What’s in a Brand?
  • What is Social Media?
  • The Rise of Social Media
  • What is Social Media Branding?

 Session 3: Building Your Social Media Branding Strategy

  • Key Ingredients for Your Branding Strategy
  • What Do You Want the Brand to Say?
  • What is the Brand Saying Now?
  • How Will the Brand Come to Life?
  • What Resources Will We Have?
  • How Will We Evaluate Our Progress?
  • Pre-Assignment Review

 Session 4: Identifying Your Social Media Audience

  • Building an Audience Profile

 Session 5: The Key Social Media Platforms

  • Choosing the Right Platform for Your Brand
  • Making Connections
  • Looking at the Options

 Session 6: Creating Brand-Focused Messages

  • What’s In a Message?
  • Looking at the Messages, Part One
  • Looking at the Messages, Part Two
  • Looking at the Messages, Part Three
  • Making Connections
  • Dealing with Negative Feedback, Part One
  • Dealing with Negative Feedback, Part Two
  • Case Study: United Breaks Guitars… And Their Brand
  • If You Break It, Then Fix It

 Session 7: Building Customer Trust

  • Making Connections

 Session 8: Developing a Communication Strategy

  • Developing Social Media Guidelines for Your Brand
  • Making Connections
  • Letting Others Speak For You
  • Case Study: The Fiskateers
  • Building Partnerships

 Session 9: Reviewing and Revising

  • Evaluation Tools
  • Signs of Trouble
  • Choosing a Course of Action

 Session 10: A Personal Action Plan

  • Starting Point
  • Where I Want to Go
  • How I Will Get There

Entry requirements

Students must have basic literacy and numeracy skills.

Minimum education

Open entry. Previous schooling and academic achievements are not required for entry into this course.

Computer requirements

Students will need access to a computer and the internet. 

Minimum specifications for the computer are:

Windows:

  • Microsoft Windows XP, or later
  • Modern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)

MAC/iOS

  • OSX/iOS 6 or later
  • Modern and up to date Browser (Firefox, Chrome, Safari)

All systems

  • Internet bandwidth of 1Mb or faster
  • Flash player or a browser with HTML5 video capabilities(Currently Internet Explorer 9, Firefox, Chrome, Safari)

Students will also need access the following applications:

Adobe Acrobat Reader

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About this Course

Learn How to use Social Media for Marketing - 5 Courses in this Bundle

  1. Social Media Marketing

  2. Working Smarter: Using Technology to Your Advantage

  3. Social Selling for Small Businesses

  4. Internet Marketing Fundamentals

  5. Building a Brand on Social Media

1. Social Media Marketing: Learn the Basics of Social Media Marketing

Social media is a staple of modern life. It is so enmeshed in the way that we communicate that companies have little choice but to engage social media as part of their marketing strategy. Before implementing any social media strategies, you should take the time to understand the benefits as well as the risks of using different social media platforms to reach current and potential customers.

With our "Social Media and Marketing" course, you will discover the specifics of how to effectively use social media marketing and its pros and cons.

Key Learning Objectives

  • Understand different social media platforms
  • Identify audience
  • Monitor and measure performance
  • Consider pros and cons before making decisions

2. Working Smarter: Using Technology to Your Advantage: Learn How To Use Technology To Your Advantage

Technology is supposed to make life easier and simpler, but most managers find themselves cleaning up the messes caused by too many gadgets. This course is about using technology to work smarter, not harder.

In this course, you’ll learn how to use technology to your advantage. Computers, various types of applications, software purchases, technical training, IT budgets, security, privacy, usage policies, ergonomics, instant messaging, and telecommuting are all covered.

Key Learning Objectives

  • Make your workplace a technology-friendly place.
  • Make the most of computers, telephones, instant messaging, e-mail,
  • contact management applications, and scheduling software.
  • Communicate better with the IT department.
  • Make the best software and training choices.
  • Set an IT budget.
  • Set expectations and responsibilities for security and privacy.
  • Keep employees safe and healthy.
  • Develop and implement a system usage policy.
  • Implement policies for dealing with company property.
  • Decide whether or not employees should telecommute.
  • Make telecommuting work.
  • Deal with workplace rage.
  • Address technological issues.

3. Social Selling for Small Businesses: Learn How Social Media Will Help You Grow and Sustain Your Business

If you want to position your business as an industry leader, or just build up leads for potential sales, you must have a strong presence on social media – it can’t be overlooked. Social media is where a large percentage of customers spend a great deal of their online time, whether it’s looking for information or deals. If you are there, and positioned correctly on multiple platforms it will speak well for your business. This entrepreneurship course will show you how to use social selling via social media to the best benefit.

Social selling isn’t just a fad or the latest approach to selling that businesses need to adopt. It’s a result of the massive integration of social media in how we conduct our lives. Sales professionals understand they can connect to and leverage these habits. This course is designed for entrepreneurs and sales professionals to learn how to function in that space.

In this course, we’re going to explore how social selling is an essential requirement for sales teams, and how the relationships that are created and nurtured within social media will help you grow and sustain your business. We’ll also learn how to apply specific techniques to connect with your audience and potential fans in the social space.

Key Learning Objectives

  • Describe the attributes of social selling.
  • Explore how social selling can generate results for your small business.
  • Apply social selling strategies to create relevance in social media.
  • Understand the power of leveraging different social media platforms in social selling.
  • Measure your social selling results.

4. Internet Marketing Fundamentals: Gain the Skills required to Market Your Business Online

Marketing has changed dramatically over the last decade. Marketing is all about communicating, and the Internet has completely changed the way people communicate. The Internet is a marketer's dream come true, especially with Social Media, as you have a low cost marketing tool that can reach a large audience.

Internet Marketing Fundamentals will provide you with a great set of skills to market your business online. Content is the king of Internet marketing, and your will need to know how to utilize your great content. If you want your business to grow then you need to understand Internet Marketing Fundamentals.

Key Learning Objectives

  • Know how to conduct market research
  • Develop a workable internet marketing campaign
  • Recognise your target market
  • Understand your brand
  • Grasp SEO and website characteristics
  • Find and capture leads

5. Building a Brand on Social Media: Learn the Basics of Social Media Branding

Social Media is now firmly embedded in our cultural psyche and our corporate way of life. You can get a grip on the best ways to exploit various social media platforms with this comprehensive course.

In this course you will look at various social media platforms and how they can be melded into your business to promote your brand. Along the way you will learn how to decide who your audience is, how to handle negative feedback as well as how to develop a complete social media plan.

Key Learning Objectives

  • Define terms related to social media branding.
  • Create a strategy for your social media brand.
  • Describe various social media platforms and identify what platforms fit your brand.
  • Communicate effectively over social media.
  • Deal with negative feedback and criticism.
  • Create a social media playbook to guide brand ambassadors.
  • Evaluate your brand strength and revise your strategy.

Receive Lifetime Access to Course Materials, so you can review at any time.

For comprehensive information on units of study click the units of study tab above.

This is an incredible opportunity to invest in yourself and your future, sharpen your training skills and learn what it takes to create your own success with Courses For Success Today!

Course Fast Facts:

  1. All courses are easy to follow and understand
  2. Only 6 to 8 hours of study is required per course
  3. Unlimited lifetime access to course materials
  4. Study as many courses as you want
  5. Delivered 100% on-line and accessible 24/7 from any computer or smartphone
  6. You can study from home or at work, at your own pace, in your own time
  7. Certificates

Course Delivery

Courses are accessed online via our learning management system by any device including PC, MAC, tablet or Smart Phone.

Recognition & Accreditation

The courses offered by Courses For Success are unique as they are taught in a step-by-step process enabling students to complete them quickly and easily, so that you can obtain your qualification sooner. All students who complete the course receive a certificate of completion. CoursesForSuccess is committed to high completion rates and therefore 100% student satisfaction.

Receive Lifetime Access to Course Materials, so you can review it at any time

The Social Media Marketing Online, 5 Course Bundle includes the following courses, below is a summary of each course: 

Course 1 - Social Media Marketing Online Certificate Course

 Module One: Getting Started

  • Workshop Objectives

 Module Two: Facebook

  • Pros / Cons
  • Likes / Comments
  • Posts / Links
  • Tracking and Measurement
  • Case Study

 Module Three: YouTube

  • Pros / Cons
  • Channel
  • Content and Voice
  • Tags and Measurement
  • Case Study

 Module Four: Twitter    

  • Pros/ Cons
  • Voice
  • Tags and Links
  • Tracking and Measurement
  • Case Study

 Module Five: LinkedIn

  • Pros / Cons
  • Optimize Search in Profile
  • Groups and Links
  • Tracking and Measurement
  • Case Study

 Module Six: TikTok

  • Pros / Cons
  • Advertisement Types
  • Tracking and Measurement
  • Content
  • Case Study

 Module Seven: Pinterest

  • Pros/ Cons
  • Pins and Boards
  • Traffic and Links
  • Tracking and Measurement
  • Case Study

 Module Eight: Tumblr

  • Pros / Cons
  • Posting and Conversation
  • Links
  • Tracking and Measurement
  • Case Study

 Module Nine: WhatsApp

  • Pros / Cons
  • Account Set-Up
  • Major App Features    
  • Advertising
  • Case Study

 Module Ten: Snapchat

  • Pros / Cons
  • Audience
  • Ads
  • Tracking and Measurement
  • Case Study

 Module Eleven: Instagram

  • Pros / Cons
  • Niche and Quality
  • Hashtags
  • Tracking and Measurement
  • Case Study

 Module Twelve: Wrapping Up

  • Words from the Wise    
  • Lessons Learned

Course 2 - Working Smarter: Using Technology to Your Advantage Online Certificate Course

 Session 1: Course Overview

  • Learning Objectives
  • Pre-Assignment

 Session 2: Technology-Friendly Workplace

  • Tips and Tricks
  • Tips for Employees, Part One
  • Tips for Employees, Part Two
  • Tips for Managers
  • Ten Easy Ways to Use Technology to Make Work Fun
  • Acme Consulting, Scenario One
  • Scenario Two
  • Scenario Three
  • Scenario Four

 Session 3: Conquering Computers

  • Setting Expectations
  • Upgrading Software
  • Stretch!
  • Staying Focused
  • Case Study, Part One
  • Case Study, Part Two
  • Have Fun With It!

 Session 4: Communicating with the IT Dept.

  • Communicating with IT, Part One
  • Communicating with IT, Part Two
  • Communicating with IT, Part Three

 Session 5: Choosing Software Wisely

  • The Three-Step Process
  • Step Two: Evaluating the Software, Part One
  • Step Two: Evaluating the Software, Part Two
  • Step Three: Making the Purchase
  • About Upgrading
  • Upgrading Checklist
  • Acme Consulting, Part Two
  • Case Study: Tom’s Options
  • Questions

 Session 6: Technical Training

  • Types of Training
  • Training Tip

 Session 7: Setting an IT Budget

  • Budget Basics
  • Step One: Preparing a Draft
  • Costs to Consider
  • Step Two: Looking at Reality
  • Step Three: Finalizing the Budget
  • An Alternative Approach
  • The Shrinking Budget

 Session 8: Security and Privacy

  • An Employee’s Rights
  • Doing Your Part
  • An Employer’s Rights

 Session 9: Uncontrolled vs. Controlled Networks

  • Two Network Types
  • Uncontrolled Networks
  • Controlled Networks
  • About Restricting Internet Access

 Session 10: Ergonomics

  • What is Ergonomics?
  • Stretch!

 Session 11: System Usage Policies

  • What is a System Usage Policy?
  • Topics to Cover
  • Tips for Success
  • Sample Internet, E-Mail, and Computer Usage Policy
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 2
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 3
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 4
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 5
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 6
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 8
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 9
  • Sample Internet, E-Mail, and Computer Usage Policy, Part 10
  • Acme Consulting, Part Three
  • Scenario Two
  • Scenario Three
  • Scenario Four

 Session 12: Taking Care of Company Property

  • Basic Rules of Etiquette
  • The Employee’s Role
  • Making Connections

 Session 13: Time-Saving Tools

  • E-Mail Applications
  • Tips and Tricks
  • E-Mail Etiquette
  • A Word about Attachments
  • Scheduling Applications
  • Tips and Tricks
  • Contact Management Applications

 Session 14: Telephone Etiquette

  • Basic Tips
  • Voice Mail
  • Leaving Messages

 Session 15: Instant Messaging

  • Instant Messaging Etiquette
  • Understanding Acronyms

 Session 16: Telecommuting

  • What is Telecommuting?
  • Possible Disadvantages
  • Preparing for Telecommuting
  • Tips and Tricks
  • A Resource Checklist
  • Other Notes
  • To Telecommute or Not to Telecommute
  • Scenario Two
  • Scenario Three
  • Scenario Four
  • Scenario Five

 Session 17: Workplace Rage

  • Preventing Workplace Rage
  • A Manager’s Responsibilities

 Session 18: It’s Not Working!

  • Introduction
  • Scenario One
  • Scenario Two
  • Scenario Three
  • Scenario Four
  • Scenario Five

 Session 19: Policies and Procedures Checklist

  • A Policies and Procedures Checklist

 Session 20: A Personal Action Plan

  • Starting Point
  • Where I Want to Go
  • How I Will Get There

Course 3 - Social Selling for Small Businesses Online Certificate Course

 Session 1: Course Overview

  • Learning Objectives
  • Pre-Assignment

 Session 2: Defining Social Selling

  • It Is What It Is
  • The Relationship Between Social Media and Sales Professionals
  • Pre-Assignment Review, Part One
  • Pre-Assignment Review, Part Two
  • Pre-Assignment Review, Part Three
  • Getting Clear
  • What’s Your Purpose?
  • Case Study

 Session 3: Doing Your Research

  • Who Will You Connect With? Part One
  • Who Will You Connect With? Part Two
  • Why Do You Want To Connect With Them?
  • How Will You Connect and Engage?
  • Making Connections
  • Making It Work
  • What Do You Need?
  • The Changing Marketplace

 Session 4: Building Relationships

  • Who Do You Know?
  • What It’s All About
  • Expanding Your Circle
  • Other People’s Content
  • Making Connections
  • Blog Post: Think You Can Ignore a Cracked or Pitted Windshield?
  • Question

 Session 5: Sharing Content

  • Being Relevant
  • Making Connections
  • Helping Your Sales Team Flourish
  • What About You?
  • Defining Yourself
  • Coaching Your Team
  • Listen and Learn
  • Case Study
  • Getting in Touch

 Session 6: Leveraging Technology

  • Diving In
  • Social Platforms – LinkedIn
  • Getting Started, Part One
  • Getting Started, Part Two
  • Getting Started, Part Three
  • Getting Started, Part Four
  • Social Platforms – Twitter
  • Knowing When You’re There
  • Summary
  • Social Platforms – The Beauty of Pictures, Part One
  • Social Platforms – The Beauty of Pictures, Part Two

 Session 7: Measuring the Results

  • Measuring Social Media, Part One
  • Measuring Social Media, Part Two
  • Your CRM

 Session 8: Keep Going Forward

  • Keep Moving
  • Making Connections, Part One
  • Making Connections, Part Two

 A Personal Action Plan

  • Starting Point
  • Where I Want to Go
  • How I Will Get There

Course 4 - Internet Marketing Fundamentals Online Certificate Course

 Module One - Getting Started

Module Two - SWOT Analysis in Marketing

  • Strength
  • Weaknesses
  • Opportunities
  • Threats

Module Three - Marketing Research

  • Consume all media
  • Find the right price
  • Product development and improvement
  • Identify your target audience

Module Four - Real Time Marketing

  • Dynamic Content
  • Engagement builds followers
  • Constant readiness
  • The time, the place, the media

Module Five - Brand Management

  • Every interaction counts
  • Consistent through all media
  • Unique qualities
  • Needs to be actively managed

Module Six - Social Media (Part 1)

  • You are building a community
  • A personal touch
  • Brand champions
  • Make it easy to share

Module Seven - Social Media (Part 2)

  • Content is King
  • Blog and interact
  • Webinars
  • Constant monitoring

Module Eight - SEO Basics

  • Relevant and original content
  • Keywords
  • Value proposition
  • Linking

Module Nine - Website Characteristics

  • SEO Optimisation
  • Landing page
  • Analytics
  • Mobile and tablet friendly

Module Ten - Capturing Leads

  • Lead management and generation
  • Give something away
  • Quality vs Quantity
  • Capture repeat customers

Module Eleven - Campaign Characteristics

  • Tailored for your audience
  • Use powerful words
  • The 4 W's of a campaign
  • Monitor and tweak

Module Twelve - Wrapping Up

Course 5 - Building a Brand on Social Media Online Certificate Course

 Session 1: Course Overview

  • Learning Objectives
  • Pre-Assignment
  • Pre-Course Assessment

 Session 2: Defining the Terms

  • What is Branding?
  • What’s in a Brand?
  • What is Social Media?
  • The Rise of Social Media
  • What is Social Media Branding?

 Session 3: Building Your Social Media Branding Strategy

  • Key Ingredients for Your Branding Strategy
  • What Do You Want the Brand to Say?
  • What is the Brand Saying Now?
  • How Will the Brand Come to Life?
  • What Resources Will We Have?
  • How Will We Evaluate Our Progress?
  • Pre-Assignment Review

 Session 4: Identifying Your Social Media Audience

  • Building an Audience Profile

 Session 5: The Key Social Media Platforms

  • Choosing the Right Platform for Your Brand
  • Making Connections
  • Looking at the Options

 Session 6: Creating Brand-Focused Messages

  • What’s In a Message?
  • Looking at the Messages, Part One
  • Looking at the Messages, Part Two
  • Looking at the Messages, Part Three
  • Making Connections
  • Dealing with Negative Feedback, Part One
  • Dealing with Negative Feedback, Part Two
  • Case Study: United Breaks Guitars… And Their Brand
  • If You Break It, Then Fix It

 Session 7: Building Customer Trust

  • Making Connections

 Session 8: Developing a Communication Strategy

  • Developing Social Media Guidelines for Your Brand
  • Making Connections
  • Letting Others Speak For You
  • Case Study: The Fiskateers
  • Building Partnerships

 Session 9: Reviewing and Revising

  • Evaluation Tools
  • Signs of Trouble
  • Choosing a Course of Action

 Session 10: A Personal Action Plan

  • Starting Point
  • Where I Want to Go
  • How I Will Get There

Entry requirements

Students must have basic literacy and numeracy skills.

Minimum education

Open entry. Previous schooling and academic achievements are not required for entry into this course.

Computer requirements

Students will need access to a computer and the internet. 

Minimum specifications for the computer are:

Windows:

  • Microsoft Windows XP, or later
  • Modern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)

MAC/iOS

  • OSX/iOS 6 or later
  • Modern and up to date Browser (Firefox, Chrome, Safari)

All systems

  • Internet bandwidth of 1Mb or faster
  • Flash player or a browser with HTML5 video capabilities(Currently Internet Explorer 9, Firefox, Chrome, Safari)

Students will also need access the following applications:

Adobe Acrobat Reader

1.  Who are Courses For Success?

Courses For Success is a global course platform that started in 2008 with 5 courses, since then we have grown to over 10,000 online courses. As our courses are delivered online via the internet, we sell our courses worldwide.

Our courses span across many categories including Academic, Animal, Beauty, Business, Career, Counseling, Creative & Media, Health & Therapy, Hobbies & Trades, IT, Personal Development, Sports & Fitness.

Some of the companies we work with include Groupon, Living Social, CNN, Entrepreneur, Mashable, Reed UK, Stack Social and many more.

2.  Is there a refund/cancellation policy?

Yes, we have a 7-day money-back refund guarantee. Just send us an email to email/info)(coursesforsuccess.com with the subject Courses For Success Refund so we can accommodate your request.

3.  What is the FREE Personal Success Training Program?

The Personal Success Training Program was developed by Courses For Success to help our customers achieve success. Currently, we are offering this program for FREE with every course or bundle purchase this month. This is a limited time offer! We have received thousands of reviews for this program, please see: Personal Success Training Program Reviews

4.  Are there any requirements to study this course?

No, anyone who has an interest in learning more about this subject matter is encouraged to take our course. There are no entry requirements to take this course.

5.  Do I require to have finished high school to complete this course?

No, you do not require a High School Diploma or to have finished school to study this course, this course is open to anyone who would like to take this course.

6.  What if English is not my first language?

This course is provided in English, however, due to the digital nature of our training, you can take your time studying the material and make use of tools such as google translate and Grammarly.

7.  Is this course online or conducted in person?

All our courses are accessible online on any device. You may complete them at your own pace and at your own time.

8.  How do I receive my course?

After you have completed the payment, you will receive a confirmation email and tax receipt. You will also receive an email containing your course login details (username and password), as well as instructions on how to access and log in to your course via the internet with any device, please check your junk/spam folder in the event that you do not receive the email.

9.  When does this course start?

Providing you have internet access you can start this course whenever you like, just go to the login page and insert your username and password and you can access the online material.

10.  What is online learning like?

Online learning is easy, if not easier than a traditional academic situation. By studying an online course, the usual boundaries caused by location and time constraints are eliminated, meaning you are free to study where and when you want at your own pace. Of course, you will need to be able to self-manage your time and be organized, but with our help, you’ll soon find yourself settling into a comfortable rhythm of study.

11.  What computer skills do I need for my course?

You don't need to be a computer expert to succeed with our online training, but you should be comfortable typing, using the internet and be capable of using common software (such as Microsoft word).

12.  How long will you have access to the online course?

There is no time limit for completing this course, it can be studied in your own time at your own pace. Once you have purchased this course you will have unlimited lifetime access, meaning you can access this course whenever you want.

13.  How long will my course take?

Individual courses are designed to be completed within 6-8 hours.

If you choose a course bundle, simply multiply the above hours by the number of courses included in the bundle.
For example:

  • 2 course bundle is 2 x 6-8 hours = 12-16 hours
  • 3 course bundle is 3 x 6-8 hours = 18-24 hours
  • 5 course bundle is 5 x 6-8 hours = 30-40 hours
  • 10 course bundle is 10 x 6-8 hours = 60-80 hours
14.  Do I need to buy textbooks?

All the required material for your course is included in the online system, you do not need to buy anything else.

15.  Is the course interactive?

Yes, all our courses are interactive.

16.  Is there an assessment or exam?

Yes, you will be required to complete a multiple-choice test online at the end of your course, you can do this test as many times as you require.

17.  What type of certificate will I receive?

You will receive a Certificate of Completion that is applicable worldwide, which demonstrates your commitment to learning new skills. You can share the certificate with your friends, relatives, co-workers and employers. Also, include it in your resume/CV, professional social media profiles and job applications.

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The term “Courses for Success” helped me in my current position to succeed. After completing the courses, I gave my manager the completion certificates. Recently I received a promotion too."
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Our completion certificates are very valuable and will help you progress in your work environment and show employers how committed you are to learn new skills, you might even get a promotion.

18.  Will this course be credited by universities?

No, it is not equivalent to a college or university credit.

19.  Am I guaranteed to get a job with this certificate?

This course will give you the skills you need to help you obtain employment, but it’s up to you if you get the job or not.

20.  How will this course assist me with my career?

Studying and completing this course will show employers that you have the knowledge in this field, additionally you will gain more confidence in this area of expertise.

21.  How long is the certificate valid for?

The Certificates are valid for life and do not need renewing. 

22.  Can I take more than one course at a time?

Courses are studied online at your own pace and you are free to study as many or as few courses as you wish, we also offer online course bundles that allow you to save on additional courses so that you may get all the topics related to your training goals in one go.

23.  What are the Payment Methods available? Is there a payment plan?

We accept payments via PayPal, Credit Card, Bank Transfer and Amazon Pay for the USA. For payment plans, we offer Sezzle for USA & Canada, Afterpay for Australia & New Zealand. *For faster transaction Credit Card payments are preferred. Please purchase online via our website course product page or contact us at email/info)(coursesforsuccess.com, to pay via bank transfer.

24.  Can I purchase for multiple people?

Yes, you can do this by purchasing individually via website or send us a request via email at email/info)(coursesforsuccess.com

25.  Can I request for an invoice before purchase?

Yes, you can request for an invoice via email at email/info)(coursesforsuccess.com

26.  Purchase for a gift?

Yes, you can purchase this course as a gift, simply send an email to email/info)(coursesforsuccess.com, with the course details and we can accommodate this.

27.  Can I create my own course bundle?

Yes, you can customize your own bundle. Please send us the complete list with the exact course link of the courses you'd like to bundle up via email email/info)(coursesforsuccess.com and we will create them for you. *Each course access, time of completion and certification varies depending on the course type.

28.  How will I contact Courses For Success if I have any questions?

You can contact our support team, at any time through live chat on our website, or email at email/info)(coursesforsuccess.com, or by calling one of our phone numbers depending on which country you are in.  

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Course Summary

Course ID: CFS02SMM5CB
Delivery Mode: Online
Access: Lifetime
Time: Study at your own pace
Duration: 30-40 hours
Assessments: Yes
Qualification: Certificate

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